• 100 Sheppard Avenue East, Suite 870, North York, ON, M2N 6N5
Areas of Expertise
  • CRM
  • Content Marketing
  • Email Marketing
  • Social Media Marketing
Education
  • Master of Social Sciences program in Media, Culture & Creative Cities - The University of Hong Kong
  • Bachelor of Journalism and Communication (Honour) - Hang Seng University of Hong Kong

Rachel brings a unique perspective to financial services marketing, leveraging her strong background in journalism and social media expertise. After graduating with a degree in Journalism, Rachel spent over 5 years honing her communication and storytelling skills within the editorial industry.

This experience allows her to craft compelling content that resonates with audiences. Recognizing the power of social media engagement, Rachel transitioned her focus to marketing, where she now utilizes her experience to develop and implement strategic marketing campaigns for financial services.

Let’s Talk
  • Canada and U.S. Green Shoots M&A Indexes.
    Sapling’s Green Shoots M&A Index (Canada & U.S.)
    • November 21, 2025

    To capture shifts in market sentiment around mergers and acquisitions (M&A), Sapling created a monthly updated Green Shoots M&A Index. The index is built using both actual and predicted M&A deal numbers and is designed to reflect monthly market activity momentum. It tracks deal...

  • Choosing the Right Cloud Platform for Your Business Intelligence Needs
    • November 15, 2025

    In today’s hyper-competitive business environment, data-driven decision making is no longer optional. Organizations generate and consume massive volumes of data every day, and the ability to transform that data into actionable insights can make the difference between staying ahead or falling behind. This is...

Why Sapling?

Sapling offers specialized financial and analytic tools designed for scaling companies, aiming to foster growth through strategic decision-making. We work tirelessly to provide you with reliable and timeless financial solutions that positively impact your goals.